The Mobile Broadband World Forum in Paris, the world’s largest Broadband event, fascinated thousands of trade show visitors for its 11th anniversary, featuring more than 200 exhibitors all in one place at one time. Huawei, a major global provider of information and communication technology solutions, commissioned Activteam to design, develop and build their exhibition stand.
Activteam designed, and built a highly functional custom exhibition booth to showcase the high quality of Huawei’s products and the their specific corporate culture, with an aesthetically impressive solution packed in a minimalist design. Design ideas were created by and coordinated with the Activteam exhibition marketing department.
The concept of the Huawei exhibition booth design was influenced by clear volumes, straight lines and minimalist, elegant shapes. The entire flooring, in laminated glossy materials with backlight elements in milky plexiglass, creating a futuristic environment; harmonizing beautifully with the lacquered finishing of the interior walls and podiums which were covered with modern abstract designs.
Within this clean, elegant and restful atmosphere, and using the 33 available flat screens and touch screens, visitors were able to browse comfortably the latest information about Huawei products and services.
We are designing and developing high creative concepts for companies searching a global approach for their exhibitions in Europe and Middle East: Germany, France, Italy, UK, Dubai; looking for custom exhibition booth design concepts that focuses on market segment leadership. To generate professional design concepts that reflect their corporate and brand identity, we create a complete series of tools that are in line with the brand and it’s identity.
We give importance to the distinctive features of a company and showing them through different forms of communication.
From coloring the booth to emphasizing the corporate qualities, everything speaks the same language, everything can be recognized in the fastest possible time. Activteam turns your Europe wide trade shows into good results.